Mukuru families have been purchasing Kohler Clarity water filters since 2017, and the distribution of the Clarity has made a significant impact in the community. The Kohler Clarity has become popular water filters amongst the community and more people are wanting to bring them into their homes.
This rate of adoption even garnered attention from a clinic run by an NGO within Mukuru that got in contact with Douglas Mukisa, our local distributor, and thanked them for helping to get water filters in the hands of Mukuru residents because households with Kohler Clarity filters are having less health issues than those without access to the filters.
The clinic wanted to reach out and support the efforts that are being done to distribute water filters to the community because it’s such an effective method of addressing problems that can have rippling effects in the lives of people living in Mukuru.
However, cost can still be an inhibitor to families being able to get clean and drinkable water for their families. Community members have called inquiring about pricing for filter systems for their home and had worries about the price of being able to provide a very fundamental need.
So, in an effort to both expand the reach of how many people will have access to filters but also how to make those filters more affordable to families, Douglas is working on partnering with a local bank to provide short term loans to families to be able to get filters into households and change lives.
Local organizations will help to support people getting the loans so that the loans are repaid and people have water filters in the household, allowing as many people as possible can get clean water in Mukuru.
This partnership is going to grow the business potential for not just Douglas in the Mukuru area, but to other places wanting to invest in selling filters outside of Mukuru to help their own communities.